Make Money Online
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Make Money Online Summary.
“I ordered raspberries. They send me cauliflowers.” That’s how a Californian shopper described their online grocery experience buying groceries from Walmart using the Instacart app. Our fieldwork has revealed similar mishaps. These mismatched substitutions have become a symbol of a deeper problem—one that quietly erodes profitability, damages customer trust, and impedes the growth of online ordering in retail.
Read more on Operations strategy or related topics Operations and supply chain management, Process management, Digital transformation, Retail and consumer goods and Goods, trade, and consumer services
