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is the founder and CEO of Decisive, a decision sciences company using her AREA Method decision-making system for individuals, companies, and nonprofits looking to solve complex problems. Decisive offers digital tools and in-person training, workshops, coaching and consulting. Cheryl is a long-time educator teaching at Columbia Business School and Cornell and has won several journalism awards for her investigative news stories. She’s authored three books, Problem Solved for personal and professional decisions, Investing In Financial Research about business decisions and Problem Solver, about the psychology of personal decision-making and Problem Solver Profiles. She has an AI book, The Human Edge: Decision-Making In An AI-Driven World that will be published at yearend. For more information please watch Cheryl’s TED talk and visit areamethod.com.
